It’s easy to get a bit overwhelmed on Pinterest; we did. Take a deep breath and dive in a bit, especially if your business has an e-commerce element. In a nutshell, Pinterest is an online pinboard that enables small businesses to create online scrapbooks featuring photos of their newest or most popular products.
The best thing to do is to spend some time using Pinterest as a consumer. Then, if it’s a fit for your business, keep six tips in mind:
- Create categories
- Use images with personality
- Be selective