Last week we shared nine don’t-miss tips for marketing on Facebook, and today we want to share some tips for one of the hottest new forms of social media: Pinterest.
It’s easy to get a bit overwhelmed on Pinterest; we did. Take a deep breath and dive in a bit, especially if your business has an e-commerce element. In a nutshell, Pinterest is an online pinboard that enables small businesses to create online scrapbooks featuring photos of their newest or most popular products.
The best thing to do is to spend some time using Pinterest as a consumer. Then, if it’s a fit for your business, keep six tips in mind:
- Create categories
- Use images with personality
- Be selective
Read on for details about these tips as well as the other three. Plus, check out what other businesses are doing to build their brand via the Pinterest platform.
Tags: social media, social media operations, social media strategy